--- title: Independent Insurance Agency Blog | SIAAZ | Scott Rogers description: Scott has held numerous roles within the insurance industry since 1987. This includes work with two direct Personal Lines carriers and over the past 25 plus years as a Commercial Property & Casualty Producer, Agency Principal along 12 plus years as the President of a larger regional brokerage operation. He has also held leadership roles within the Independent Insurance Agents and Brokers of America. Scott is a tireless advocate for the Independent Agent and believes strongly that SIAA plays a valuable role as the champion for our industries long-term growth and sustainability. He lives in Scottsdale with his wife and two dogs. Scott enjoys golf, fly fishing, reading and the outdoors. --- [**](https://www.facebook.com/SIAofAZ) [**](https://www.linkedin.com/company/southwest-insurance-agents-alliance/) [**](https://www.youtube.com/channel/UCU5woeuB9LEL2vsVQuc9zYw) [**](https://g.page/SIAAofAZ?share) [+877-742-2468](tel:+1%20877-742-2468) [![No Badge SIAA_25_Year-1](https://www.siaaz.com/hs-fs/hubfs/No%20Badge%20SIAA_25_Year-1.png?width=2000&name=No%20Badge%20SIAA_25_Year-1.png) ![SIAA Logo 2021](https://www.siaaz.com/hs-fs/hubfs/Logos%20or%20Icons/Logos/2021%20Logo%20-%20Transparent%20Background.png?width=84&height=50&name=2021%20Logo%20-%20Transparent%20Background.png) ](https://www.siaaz.com/) # Videos ## Scott Rogers ![Scott Rogers](https://www.siaaz.com/hubfs/Team%20member%20-%20headshots/Scott_Rogers.jpeg) Scott has held numerous roles within the insurance industry since 1987. This includes work with two direct Personal Lines carriers and over the past 25 plus years as a Commercial Property & Casualty Producer, Agency Principal along 12 plus years as the President of a larger regional brokerage operation. He has also held leadership roles within the Independent Insurance Agents and Brokers of America. Scott is a tireless advocate for the Independent Agent and believes strongly that SIAA plays a valuable role as the champion for our industries long-term growth and sustainability. He lives in Scottsdale with his wife and two dogs. Scott enjoys golf, fly fishing, reading and the outdoors. ### Recent Posts [![How to Build a Successful Insurance Agency](https://www.siaaz.com/hs-fs/hubfs/AdobeStock_319239681.jpeg?width=991&name=AdobeStock_319239681.jpeg) ](https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency) By Scott Rogers ### [14 Mar: How to Build a Successful Insurance Agency ](https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency) Starting a new independent insurance agency can be difficult. At SIAA, we recognize what is required of a new … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency) [** ](https://twitter.com/intent/tweet?text=How%20to%20Build%20a%20Successful%20Insurance%20Agency&url=https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency&description=How%20to%20Build%20a%20Successful%20Insurance%20Agency&media=https://7529524.fs1.hubspotusercontent-na1.net/hubfs/7529524/AdobeStock_319239681.jpeg) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency&title=How%20to%20Build%20a%20Successful%20Insurance%20Agency&summary=Starting%20a%20new%20independent%20insurance%20agency%20can%20be%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency&title=How%20to%20Build%20a%20Successful%20Insurance%20Agency) [Read More](https://www.siaaz.com/blog/how-to-build-a-successful-insurance-agency) [![7 Sales Techniques That Increase Success On Inbound Insurance Calls](https://www.siaaz.com/hs-fs/hubfs/Untitled%20design%20-%202021-04-06T161345.934.png?width=991&name=Untitled%20design%20-%202021-04-06T161345.934.png) ](https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance) By Scott Rogers ### [03 Mar: 7 Sales Techniques That Increase Success On Inbound Insurance Calls ](https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance) It’s not a secret that sales calls are important components of every insurance company’s marketing and sales … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance) [** ](https://twitter.com/intent/tweet?text=7%20Sales%20Techniques%20That%20Increase%20Success%20On%20Inbound%20Insurance%20Calls&url=https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance&description=7%20Sales%20Techniques%20That%20Increase%20Success%20On%20Inbound%20Insurance%20Calls&media=https://f.hubspotusercontent20.net/hubfs/7529524/Untitled%20design%20-%202021-04-06T161345.934.png) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance&title=7%20Sales%20Techniques%20That%20Increase%20Success%20On%20Inbound%20Insurance%20Calls&summary=It’s%20not%20a%20secret%20that%20sales%20calls%20are%20important%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance&title=7%20Sales%20Techniques%20That%20Increase%20Success%20On%20Inbound%20Insurance%20Calls) [Read More](https://www.siaaz.com/blog/inbound-calls-sales-techniques-insurance) [![Insurance Market Access: How SIAA Can Help](https://www.siaaz.com/hs-fs/hubfs/Untitled%20design%20-%202021-04-29T142952.130.png?width=991&name=Untitled%20design%20-%202021-04-29T142952.130.png) ](https://www.siaaz.com/blog/insurance-market-access) By Scott Rogers ### [02 Jan: Insurance Market Access: How SIAA Can Help ](https://www.siaaz.com/blog/insurance-market-access) It is no surprise that the top priority of independent insurance agencies is the acquisition and management of … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/insurance-market-access) [** ](https://twitter.com/intent/tweet?text=Insurance%20Market%20Access:%20How%20SIAA%20Can%20Help&url=https://www.siaaz.com/blog/insurance-market-access) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/insurance-market-access&description=Insurance%20Market%20Access:%20How%20SIAA%20Can%20Help&media=https://f.hubspotusercontent20.net/hubfs/7529524/Untitled%20design%20-%202021-04-29T142952.130.png) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/insurance-market-access) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/insurance-market-access&title=Insurance%20Market%20Access:%20How%20SIAA%20Can%20Help&summary=It%20is%20no%20surprise%20that%20the%20top%20priority%20of%20independent%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/insurance-market-access&title=Insurance%20Market%20Access:%20How%20SIAA%20Can%20Help) [Read More](https://www.siaaz.com/blog/insurance-market-access) [![The Truth: Pros and Cons of an Independent Insurance Agent](https://www.siaaz.com/hs-fs/hubfs/Pros-and-Cons-of-an-Independent-Insurance-Agent.jpg?width=991&name=Pros-and-Cons-of-an-Independent-Insurance-Agent.jpg) ](https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) By Scott Rogers ### [06 Jul: The Truth: Pros and Cons of an Independent Insurance Agent ](https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) How do insurance agents work? What are the pros and cons of an independent insurance agent? Will any parent … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) [** ](https://twitter.com/intent/tweet?text=The%20Truth:%20Pros%20and%20Cons%20of%20an%20Independent%20Insurance%20Agent&url=https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent&description=The%20Truth:%20Pros%20and%20Cons%20of%20an%20Independent%20Insurance%20Agent&media=https://f.hubspotusercontent20.net/hubfs/7529524/Pros-and-Cons-of-an-Independent-Insurance-Agent.jpg) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent&title=The%20Truth:%20Pros%20and%20Cons%20of%20an%20Independent%20Insurance%20Agent&summary=How%20do%20insurance%20agents%20work?%20What%20are%20the%20pros%20and%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent&title=The%20Truth:%20Pros%20and%20Cons%20of%20an%20Independent%20Insurance%20Agent) [Read More](https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) [![Four Steps to Market Insurance Products in the Digital Age](https://www.siaaz.com/hs-fs/hubfs/Untitled%20design%20-%202021-04-06T085713.143.png?width=991&name=Untitled%20design%20-%202021-04-06T085713.143.png) ](https://www.siaaz.com/blog/market-insurance-products) By Scott Rogers ### [18 May: Four Steps to Market Insurance Products in the Digital Age ](https://www.siaaz.com/blog/market-insurance-products) The digital transformation of business has given all players in the industry an opportunity to upgrade their … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/market-insurance-products) [** ](https://twitter.com/intent/tweet?text=Four%20Steps%20to%20Market%20Insurance%20Products%20in%20the%20Digital%20Age&url=https://www.siaaz.com/blog/market-insurance-products) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/market-insurance-products&description=Four%20Steps%20to%20Market%20Insurance%20Products%20in%20the%20Digital%20Age&media=https://f.hubspotusercontent20.net/hubfs/7529524/Untitled%20design%20-%202021-04-06T085713.143.png) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/market-insurance-products) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/market-insurance-products&title=Four%20Steps%20to%20Market%20Insurance%20Products%20in%20the%20Digital%20Age&summary=The%20digital%20transformation%20of%20business%20has%20given%20all%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/market-insurance-products&title=Four%20Steps%20to%20Market%20Insurance%20Products%20in%20the%20Digital%20Age) [Read More](https://www.siaaz.com/blog/market-insurance-products) [![These are our favorite cross selling strategies in insurance](https://www.siaaz.com/hs-fs/hubfs/Untitled%20design%20-%202021-04-20T123525.080.png?width=991&name=Untitled%20design%20-%202021-04-20T123525.080.png) ](https://www.siaaz.com/blog/cross-selling-strategies-in-insurance) By Scott Rogers ### [03 May: These are our favorite cross selling strategies in insurance ](https://www.siaaz.com/blog/cross-selling-strategies-in-insurance) Every insurance agency wants increased revenue and greater customer loyalty - Who wouldn't want to sell additional … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/cross-selling-strategies-in-insurance) [** ](https://twitter.com/intent/tweet?text=These%20are%20our%20favorite%20cross%20selling%20strategies%20in%20insurance&url=https://www.siaaz.com/blog/cross-selling-strategies-in-insurance) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/cross-selling-strategies-in-insurance&description=These%20are%20our%20favorite%20cross%20selling%20strategies%20in%20insurance&media=https://f.hubspotusercontent20.net/hubfs/7529524/Untitled%20design%20-%202021-04-20T123525.080.png) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/cross-selling-strategies-in-insurance) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/cross-selling-strategies-in-insurance&title=These%20are%20our%20favorite%20cross%20selling%20strategies%20in%20insurance&summary=Every%20insurance%20agency%20wants%20increased%20revenue%20and%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/cross-selling-strategies-in-insurance&title=These%20are%20our%20favorite%20cross%20selling%20strategies%20in%20insurance) [Read More](https://www.siaaz.com/blog/cross-selling-strategies-in-insurance) [![Insurance customer retention can improve with more than one carrier](https://www.siaaz.com/hs-fs/hubfs/Untitled%20design%20-%202021-03-30T092244.894.png?width=991&name=Untitled%20design%20-%202021-03-30T092244.894.png) ](https://www.siaaz.com/blog/insurance-customer-retention) By Scott Rogers ### [01 Apr: Insurance customer retention can improve with more than one carrier ](https://www.siaaz.com/blog/insurance-customer-retention) Were you ever a captive agent before working with an independent insurance agency? Independent insurance agents … ** [** ](https://www.facebook.com/sharer/sharer.php?u=https://www.siaaz.com/blog/insurance-customer-retention) [** ](https://twitter.com/intent/tweet?text=Insurance%20customer%20retention%20can%20improve%20with%20more%20than%20one%20carrier&url=https://www.siaaz.com/blog/insurance-customer-retention) [** ](https://pinterest.com/pin/create/button/?https://www.siaaz.com/blog/insurance-customer-retention&description=Insurance%20customer%20retention%20can%20improve%20with%20more%20than%20one%20carrier&media=https://f.hubspotusercontent20.net/hubfs/7529524/Untitled%20design%20-%202021-03-30T092244.894.png) [** ](http://tumblr.com/widgets/share/tool?canonicalUrl=https://www.siaaz.com/blog/insurance-customer-retention) [** ](https://www.linkedin.com/shareArticle?mini=true&url=https://www.siaaz.com/blog/insurance-customer-retention&title=Insurance%20customer%20retention%20can%20improve%20with%20more%20than%20one%20carrier&summary=Were%20you%20ever%20a%20captive%20agent%20before%20working%20with%20an%20...) [**](https://www.reddit.com/submit?url=https://www.siaaz.com/blog/insurance-customer-retention&title=Insurance%20customer%20retention%20can%20improve%20with%20more%20than%20one%20carrier) [Read More](https://www.siaaz.com/blog/insurance-customer-retention) ### Categories - [Success Stories (5)](https://www.siaaz.com/blog/tag/success-stories) - [Videos (4)](https://www.siaaz.com/blog/tag/videos) Locations [Arizona](https://www.siaaz.com/insurance-market-access-provider-in-arizona) [Nevada](https://www.siaaz.com/insurance-aggregator-in-nevada) [New Mexico](https://www.siaaz.com/insurance-cluster-organization-in-new-mexico) About [Our Story](https://www.siaaz.com/our-story) [Our Team](https://www.siaaz.com/our-team) [Our Causes](https://www.siaaz.com/our-causes) Membership [5 Revenue Streams](https://www.siaaz.com/revenue) [Carrier Access](https://www.siaaz.com/carrier-access) [Coaching and Mentoring](https://www.siaaz.com/coaching-and-mentoring) [Discounts](https://www.siaaz.com/discounts) [Profit Sharing](https://www.siaaz.com/profit-sharing) [Training and Development](https://www.siaaz.com/training-development) [Join](https://www.siaaz.com/join) Resources for Independent Insurance Agents [About Insurance Cluster Groups](https://www.siaaz.com/blog/insurance-cluster-group) [The Pros and Cons of Being an Independent Agent](https://www.siaaz.com/blog/the-truth-pros-and-cons-of-an-independent-insurance-agent) [Independent Agency Profit Margin Breakdown](https://www.siaaz.com/blog/independent-insurance-agency-profit-margin-breakdown) [How to Transition from a Captive to Independent Agent](https://www.siaaz.com/blog/how-to-transition-from-a-captive-to-independent-agent) Southwest Insurance Agents Alliance [3303 E Baseline Rd., Suite 207, Gilbert, AZ 85234](https://g.page/SIAAofAZ?share) [877-742-2468](tel:8777422468) **Copyright © Southwest Insurance Agents Alliance.** [Privacy Policy](https://www.siaaz.com/privacy-policy) - [Terms of Use](https://www.siaaz.com/terms-of-use) ```json { "@context" : "https://schema.org", "@id" : "https://www.siaaz.com/#organization", "@type" : "LocalBusiness", "address" : { "@type" : "PostalAddress", "addressCountry" : "US", "addressLocality" : "Gilbert", "addressRegion" : "AZ", "postalCode" : "85234", "streetAddress" : "3303 E Baseline Rd., Bldg. 4, Suite 207" }, "geo" : { "@type" : "GeoCoordinates", "latitude" : 33.3788956, "longitude" : -111.7616056 }, "image" : "https://siaaz.com/wp-content/uploads/2016/05/siaaz-logo-2016.png", "name" : "Southwest Insurance Agents Alliance", "openingHoursSpecification" : { "@type" : "OpeningHoursSpecification", "closes" : "17:00", "dayOfWeek" : [ "Monday", "Tuesday", "Wednesday", "Thursday", "Friday" ], "opens" : "08:00" }, "sameAs" : [ "https://www.facebook.com/SIAofAZ?fref=ts", "https://www.youtube.com/user/siaaz1", "https://www.linkedin.com/company/southwest-insurance-agents-alliance/" ], "telephone" : "8777422468", "url" : "https://www.siaaz.com/" } ```